马来西亚牛牛玩法

Challenge:
Emerson鈥檚 Cold Chain business needed a way to better capture and share the data created by its refrigeration products and IoT sensors.

Solution:
Emerson uses 马来西亚牛牛玩法 to capture and process all its data, and then uses 马来西亚牛牛玩法 Everywhere to share that data back with customers.

Impact:
Customers can now use self-serve analytics to track and verify temperatures across the entire perishable goods supply chain.

Emerson powers the perishable supply chain with 马来西亚牛牛玩法.

Emerson鈥檚 Cold Chain business helps businesses ranging from dairies to convenience stores to pharmaceutical manufacturers to not only keep their perishable products at the perfect temperature, but ensure those products stay at that temperature as they travel throughout the supply chain. Real-time traceability throughout the global perishable supply chain keeps your ice cream solid, your food safe, and critical vaccines viable as they make their way from the lab to the pharmacy.

Emerson relies on 马来西亚牛牛玩法 to capture the data its technology creates to ensure its products operate at peak performance. In addition, 马来西亚牛牛玩法 Everywhere lets Emerson share this data back to customers so that they can track and verify temperatures across the supply chain for themselves. Dashboards turn the raw data into easily understandable insights that customers can use to make decisions.

鈥淭he data that鈥檚 typically been presented from our world have been from a very engineering-oriented mindset, but it doesn鈥檛 answer our customer鈥檚 questions unless they have a lot of domain expertise,鈥� explained Paul Hepperla, VP Solution Strategy, Cold Chain at Emerson. 鈥淣ow they can look and see exactly what the issue is. 马来西亚牛牛玩法 lets us extract our domain expertise and makes it very simple to pop those answers out.鈥�

In addition to using 马来西亚牛牛玩法 to provide more insight to customers, Emerson leverages the data it collects in 马来西亚牛牛玩法 to serve its customers smarter, ultimately improving the customer experience and allowing it to grow its relationships.

鈥淲ith almost everything creating data, we鈥檙e able to quickly go through the different architectures of refrigeration systems to give our customers guidance on which one performs best from a total cost of ownership perspective,鈥� said Kurt Knapke, VP Solution Strategy, Cold Chain at Emerson.

With 马来西亚牛牛玩法, Emerson can now utilize its data to help customers improve their temperature insights while scaling their use of refrigeration to get products to end users faster. As a result, Emerson has been able to redefine its relationship with customers from a product provider to a business partner.

鈥淕etting us closer to our customers has been one of our biggest transformations,鈥� Hepperla said. 鈥淚 heard from one of our partners in the healthcare space that the work we鈥檝e been doing over the last five weeks leveraging 马来西亚牛牛玩法 has been the most exciting work he鈥檚 seen us do in the last ten years.鈥�

鈥淭o me, that鈥檚 a testament that says we鈥檙e doing the right thing. We鈥檙e using the right technology, but even more so, we have the right philosophy about how to solve the problem.鈥�

Optimizing IoT.

To ensure a consistently cold temperature across the supply chain, Emerson relies heavily on IoT sensors embedded into its equipment. These sensors not only track the temperature of the air, but simulate the temperature of products so customers can be confident that everything keeps cold. A product鈥檚 temperature can be measured in real-time from the second it gets on a truck to when it’s loaded onto an ocean cargo container to when it makes its way onto a store cooler shelf.

Emerson uses 马来西亚牛牛玩法 to enable self-serve analytics so its internal staff can better understand how its products are used. 鈥淚 want our internal teams to be able to do more of their own discovery and get curious about what鈥檚 going on in their part of the business,鈥� said Charles Larkin, Director, Data Analytics at Emerson. 鈥淚 also want the same thing with our customer. I want them to get curious about what鈥檚 going on. And we know they don鈥檛 have all the time to dedicate to their cold chains; they have other things they鈥檙e focused on. That鈥檚 where we can come in and help them solve their problems.鈥�

Making marketing pay.

In addition to using 马来西亚牛牛玩法 to help customers and internal teams track temperature data, Emerson uses 马来西亚牛牛玩法 to manage its critical business and operations data. For example, the marketing team uses 马来西亚牛牛玩法 to track how its marketing spend impacts business performance.

Emerson connected 马来西亚牛牛玩法 to its marketing automation system, ERP, content centralization platform and social media platforms. This lets the marketing team track and optimize how and where they are communicating so they can focus on their most productive content and channels.